November 29th, 2023
Second Arthur’s Storehouse Outlet Launches at Pavilion Bukit Jalil: A Blend of Iconic Guinness Heritage and Local Flavours
It was a rocking start to the second Malaysian outlet of Arthur’s Storehouse!
Arthur’s Storehouse, inspired by Dublin’s renowned Storehouse, has brought another taste of iconic Guinness heritage to stout enthusiasts in Malaysia. The recent launch of their second outlet at Pavilion Bukit Jalil was marked by a surprise performance from Pavel Sfera, the world’s leading Bono tribute artist. Dressed as the Irish rock legend and frankly looking exactly like him, Sfera serenaded the crowd with a medley of U2’s iconic hits, including “With or Without You,” “One,” and “Desire.” This tribute performance added a dynamic element to the event, allowing attendees to rock out with the charismatic doppelganger.
The Chargé d’affaires a.i. of the Embassy of Ireland to Malaysia, Frank Bradley, commended the partnership between Arthur’s Storehouse and Heineken Malaysia, which brought the Guinness experience closer to Malaysians. Meanwhile, Roland Bala, Managing Director of HEINEKEN Malaysia Berhad, emphasized that the Arthur’s Storehouse concept aims to immerse Malaysian consumers in the rich heritage of the Guinness brand. The eatery offers a unique way to appreciate the smooth and creamy stout, with an exclusive menu featuring Guinness-infused dishes. From BBQ Hot Wings Glazed with Homemade Guinness Sauce to Guinness Braised Lamb Shank, the culinary offerings complement the iconic stout perfectly. Patrons can also enjoy Guinness-infused cocktails.
Arthur’s Storehouse is a result of the collaboration between HEINEKEN Malaysia and Guinness, designed to strengthen the bond between the brand and its local fans. This eatery serves as a portal for Malaysians to explore the heritage of Guinness, providing a unique destination where rich history and iconic stout meet. George Ang, Director of Arthur’s Storehouse, highlighted that the concept, inspired by the Dublin Storehouse, offers Malaysian stout lovers an exclusive experience to enjoy their favorite dishes infused with Guinness and engage in various activities.
The second Arthur’s Storehouse outlet at Pavilion Bukit Jalil, much like the first at Pavilion Kuala Lumpur, promises a blend of iconic Guinness heritage and local flavours, creating a unique destination for those seeking to indulge in the rich history and the pleasures of stout. It’s an absolutely delightful venue, and we heartily recommend it for any Guinness aficionados. Check out these great photos of the venue and from the launch event!