Here's What You Should Know about the Tiger Bites Challenge

This post is brought to you by Tiger Bites.

In a country strong with a diverse range of culture and heritage, Malaysians are spoilt for choice when it comes to food. Just name a cuisine and we bet you’ll find it in Malaysia. Throw a stone anywhere in Malaysia, and it is bound to hit an eatery. But the question is, will it land in an unusual place that serves up great tasting street food?

Those in Penang will boast that they have the best char kuey teow and assam laksa, and those in Ipoh will tell you their hor fun is the best. However, Tiger Beer believes that there are hidden gems not known to the masses and is challenging foodies to uncage the secret street food havens throughout Malaysia in a campaign called, Tiger Bites.

Finding the Best Street Food in Malaysia: Starting in Penang and Ipoh

To start this initiative, Tiger Beer invited a slew of media to join an 18-car convoy on a two-day street food trail to Ipoh and Penang for an unconventional gastronomic experience.

Tiger Beer marketing manager, Jessie Chuah, gave a welcome note and said, “….street food is a big part of Malaysian culture, whether in the big cities or smaller towns. We all have our favourite spots but there is so much more out there yet to be discovered. Hence, this new initiative that we like to call Tiger Bites.

“Through this campaign, we urge foodies to embark on a food hunt to uncage street flavours and share it with fellow Malaysians through a little contest we’ve also put together in conjunction. We are certain this campaign will appeal to all food lovers.”

Street Food Discovered on the Trail

During the trip, the media discovered lots of delicious street food on the trail in Penang and Ipoh. Here is a sample of the various dishes.

Bak Kut Teh at Old Green House

Curry Noodle at Woh Heng

Grilled Fish at Old Green House

Koay Teow Th’ng at Pitt Street Koay Teow Th’ng

Loh Bak at Kafe Ping Hooi

Nasi Lemak Goreng

Prawn Mee, Fried Oyster Omelette, Lum Mee, and Prawn Mee Mix at Old Green House

How You Can Participate

While members of the media got the first taste, you can participate in the challenge by creating a trail for others to follow on the Tiger Bites website.

All you have to do is sign up and start dropping pins on the site while you create your street food trails. Your efforts will be rewarded, as exciting prizes await those that participate in this seven-week long challenge.

To sign-up and start participating, visit the Tiger Bites website here.

What You Can Win

Throughout the challenge, prizes will be given to participants with the best street food posts on Instagram or pins dropped via the Tiger Bites website. There are lots of exciting prizes you can win through this challenge, including 14 sets of GoPro, phone lens and selfie tripod.

At the end of the challenge, the participant who puts together the best street food trail (which combines the most number of pins dropped and the longest trail in kilometers) will be rewarded with an all-expense paid trip to Taiwan for two where more great street flavours await.

The excitement does not end there. In celebration of this challenge, Tiger Bites will throw an exclusive festival, comprising the finest street food with ice cold Tiger Beers. Sound appetising? For exclusive invites, create your food trail and start dropping pins today.

For more information about Tiger Bites, log on to www.tigerbites.com.my.